ARM Holdings plc, together with its subsidiaries, designs microprocessors, physical intellectual property (IP), and related technology and software. The company also sells development tools that enhance the performance of embedded applications. Its products include microprocessor cores that consist of specific functions, such as video, graphics, and display technology IP; and physical IP components for the design and manufacture of integrated circuits, which comprise embedded memory, standard cell, and input/output components. The company also offers development tools, including Fast Models, which are simulation models of ARM processers and system IP that are used by engineers to build a virtual prototype of their system; ARM Development Boards that provide hardware implementations of ARM and graphics processers, as well as system IP on test chips; ARM Development Studio, an integrated suite of software development tools; and Keil Microcontroller Development Kit, an integrated toolsuite, which specifically targets software development on Cortex-M processor-based catalogue microcontrollers. In addition, it provides support, maintenance, and training services, as well as consulting services. The company licenses and sells its technology and products to electronics companies, as well as licenses and sells development tools to systems companies and provides support services to licensees, systems companies, and other systems designers. It operates in Europe, the United States, and the Asia Pacific. The company was formerly known as Advanced RISC Machines Holdings Limited and changed its name to ARM Holdings plc in March 1998. ARM Holdings plc was founded in 1990 and is headquartered in Cambridge, the United Kingdom.