ChoicePoint, Inc. provides identification and credential verification services in the United States. It operates in four segments: Insurance Services, Screening and Authentication Services, Business Services, and Marketing Services. The Insurance Services segment provides data, analytics, software, and business information services to property and casualty personal and commercial insurance carriers. The Screening and Authentication Services segment focuses on employment screenings, tenant screening, vital records, and customer enrollment businesses. It also offers background screening products, including instant online solutions, as well as employment and background checks, drug testing, and tenant screening. In addition, this segment offers vendor screening that helps organizations manage risk and compliance requirements with third-party vendors. Further, it provides VitalChek, an online service that enables consumers to order vital records, such as birth certificates, marriage licenses, and death certificates over the Internet or telephone using credit cards. The Business Services segment provides public information solutions primarily to banking, professional services, and government customers. These services help companies and government agencies with risk management, enhanced due diligence, verification, and business credentialing. The Marketing Services segment offers direct marketing and database solutions primarily to the insurance and financial services industries. The company serves domestic insurance companies, employers, non-profit organizations, small businesses, financial institutions, and consumers, as well as local, state, and federal government agencies. The company was founded in 1997 and is based in Alpharetta, Georgia.