Hasbro, Inc., together with its subsidiaries, engages in the provision of children’s and family leisure time products and services worldwide. It provides boys’ toys, including action figures and accessories, sports and action products, water blasters, construction sets, and vehicles and playsets; and girls’ toys, as well as offers electronic toys and games, plush products, preschool toys and infant products, electronic interactive products, toy-related specialty products, traditional board games and puzzles, DVD-based games and trading cards, and role-playing games. The company offers its products primarily under various brand names comprising TRANSFORMERS, PLAYSKOOL, NERF, LITTLEST PET SHOP, MY LITTLE PONY, G.I. JOE, TONKA, MILTON BRADLEY, PARKER BROTHERS, CRANIUM, and WIZARDS OF THE COAST. It also licenses its trademarks, characters, and other property rights to third parties for use in connection with digital gaming, consumer promotions, and for sale of non-competing toys and games, and non-toy products. In addition, the company is involved in the provision of lifestyle licensing, digital gaming, movie, and television and online entertainment operations. Further, it produces and distributes television programming to broadcasters. The company markets its products to wholesalers, distributors, chain stores, discount stores, mail order houses, catalog stores, department stores, and other traditional retailers, and Internet-based e-tailers. It has strategic partnership with Electronic Arts, Inc. (EA), which provides EA with the worldwide rights to create digital games for various platforms, such as mobile phones, personal computers, and gaming consoles consoles; and a strategic partnership with Activision, Majesco, Net Dragon, Jagex, and Perfect World to develop digital games and applications. The company was founded in 1923 and is headquartered in Pawtucket, Rhode Island.