International Speedway Corporation, together with its subsidiaries, promotes motorsports themed entertainment activities in the United States. The company’s motorsports themed event operations consist of racing events at its motorsports entertainment facilities. Its motorsports entertainment facilities promoted approximately 100 stock car, open wheel, sports car, truck, motorcycle, go-kart racing, and other racing events. The company is also involved in souvenir merchandising operations; food and beverage concession operations; the provision of catering services in suites and chalets; creation of motorsports-related programming content, including national satellite radio service; the usage of its track facilities for testing for teams, driving schools, riding experiences, car shows, auto fairs, concerts and settings for television commercials, print advertisements, and motion pictures; and rents show cars for promotional events. As of November 30, 2011, it owned and/or operated 13 motorsports entertainment facilities. The company was formerly known as Daytona International Speedway Corporation and changed its name to International Speedway Corporation in 1968. International Speedway Corporation was founded in 1953 and is headquartered in Daytona Beach, Florida.