Stock Report: eLong Inc. ADS (LONG) Report Updated: May 20, 2013 | Print This Page

eLong Inc. operates as an online travel service provider in China. It enables consumers to make informed travel decisions by providing online, mobile, and 24-hour call center hotel and air ticket booking services, as well as tools, such as maps, destination guides, photographs, virtual tours, and user reviews. The company offers consumers the directly-bookable hotel product portfolio in China with a selection of approximately 25,500 hotels in China and approximately 149,000 international hotels in approximately 100 countries, as well as the ability to fulfill domestic and international air ticket reservations in cities across China. It provides informative content relevant to their hotel and air travel decisions, including tourist attraction, event destination and services information, hotel facility information, photos, and customer reviews and comments. eLong, Inc. markets its services through online marketing, media advertising, co-marketing with established brands of other companies, and direct marketing. The company was founded in 1999 and is headquartered in Beijing, the People’s Republic of China.